内容来源：https://techcrunch.com/2026/03/28/bluesky-leans-into-ai-with-attie-an-app-for-building-custom-feeds/

内容总结：

Bluesky推出独立AI助手Attie：用户可用自然语言定制社交算法与信息流

在近日举行的Atmosphere开发者大会上，去中心化社交协议Bluesky团队首次公开演示了一款名为Attie的独立AI助手应用。该应用并非社交网络，而是一个基于Bluesky底层AT协议、搭载Anthropic公司Claude模型的AI工具，旨在让用户通过自然语言对话，轻松创建个性化的信息流和算法，未来甚至有望通过“氛围编程”方式构建自己的社交应用。

Attie由Bluesky前CEO、现任首席创新官Jay Graber及其团队历时数月开发。用户可使用任何基于AT协议的应用账号登录Attie。得益于协议的开放性，Attie能快速理解用户的兴趣与社交历史，并响应诸如“推荐我可能喜欢的帖子”等指令，帮助用户无需编程即可定制专属信息流。初期测试版已向大会参与者开放。

Bluesky临时CEO Toni Schneider强调，Attie是独立产品，体现了团队“以人为中心”的AI理念：“AI应服务于人，而非平台。开放协议将这种能力直接交到用户手中。”Graber也表示，当前主流平台利用AI延长用户使用时间、控制算法，而Attie致力于让用户自主掌控信息筛选与应用构建。

与此同时，Bluesky宣布已完成一轮1亿美元的融资，为公司提供至少三年的运营保障。Schneider称这笔资金将用于协议隐私功能开发、探索商业化路径，并明确排除了接入加密货币的可能性，以回应用户对诈骗与支付工具化的担忧。可能的盈利方向包括订阅服务、为协议上的社区提供托管等。

Schneider将Atmosphere生态比作WordPress，期待其形成开放、去中心化但协同共生的应用生态系统。目前Attie创建的信息流未来可在Bluesky等任何AT协议应用中显示，而团队的长远愿景是让用户能通过它构建更丰富的社交工具与应用。

中文翻译：

Bluesky团队又推出了一款新应用——这次不是社交网络，而是一个能让你设计专属算法、创建定制信息流，甚至未来可以"氛围编程"自己应用的AI助手。

在上周末的Atmosphere大会上，Bluesky前首席执行官（现任首席创新官）杰伊·格雷伯与首席技术官保罗·弗雷齐首次展示了这款名为Attie的AI应用。与会者将成为这款新体验的首批测试者，该应用基于Anthropic公司的Claude模型驱动，构建在Bluesky底层协议AT协议（简称atproto）之上，打造出具有自主能力的社交应用。

"这是独立新产品，不属于Bluesky应用的一部分，"临时首席执行官托尼·施耐德在接受采访时解释道（除CEO职务外，施耐德还是Bluesky投资方True Ventures的合伙人）。"我们在Bluesky内部推出过许多功能——比如Starter Packs和定制信息流等，但这是首款由杰伊新团队打造的独立产品。"

通过Attie，任何人都能用自然语言输入指令创建专属信息流，就像与普通AI聊天机器人对话那样简单。用户可使用Atmosphere账户登录（即适用于所有atproto协议应用的通用账号，包括Bluesky）。Attie能即刻理解你的聊天内容、喜好倾向等信息，因为Bluesky及其生态系统是跨应用数据共享的开放体系。

你可以向Attie提问，例如询问可能感兴趣或值得转发的帖子，还能用它量身打造个性化信息流。"你无需编写代码或了解技术设置，就能完全掌控并塑造它，"施耐德表示，"这标志着越来越多人能在Atmosphere平台上进行创造的开始。"

他补充道："这确实是AI产品，但它是高度以人为本的AI产品……我们认为AI是强大技术，但必须确保用它来构建真正惠及大众的工具。"

即刻体验与未来愿景

上线初期，Attie主要用于构建和查看信息流，这些功能后续将同步至Bluesky及其他atproto应用。长远规划是让Attie用户不仅能"氛围编程"自己的社交应用，还能为他人开发工具。

施耐德透露，格雷伯和她的团队数月前开始研发这款应用，当时她正决定从公司管理岗回归产品建设。"她意识到有太多想创造的东西，CEO职务让她分身乏术，渴望获得更多研发时间，"施耐德告诉TechCrunch，"随着时间投入增加，她逐渐明确这才是真正的快乐所在。作为卓越的领导者与梦想家，我们希望她专注创造，不必为公司运营分心。"

格雷伯指出，当前主流平台正利用AI服务自身而非用户——试图延长应用使用时长、收集数据、控制算法。"我们认为AI应服务用户而非平台，"她在Attie发布会上强调，"开放协议将这种力量直接交到用户手中。你可以用它构建专属信息流，创造符合心意的软件，在信息洪流中捕捉真正有价值的内容。"

资金保障与发展方向

格雷伯重新聚焦协议与产品的决定，伴随着公司宣布获得去年完成的新一轮1亿美元融资。团队希望借此向更广泛的社群传递信号：Bluesky将持续发展。"这意味着我们拥有三年以上的运营资金，为整个生态系统带来稳定与安全，"施耐德表示。这也使团队有充足时间应对未来挑战，包括为协议增加隐私控制功能，并为4340万用户探索社交网络变现途径。

不过施耐德明确表示，尽管获得多位加密货币投资者的资金支持，团队暂未计划整合加密货币功能——这曾让部分Bluesky用户担忧应用会充斥加密骗局或变成支付工具。"这些投资者是因去中心化特性被加密货币吸引，他们投资的是基于区块链的高度去中心化项目，"施耐德如此评价加密领域的Bluesky支持者，"而我们正是去中心化社交，符合他们投资平台与生态机遇的理念。"

公司可能尝试其他变现方式。团队尚未决定Attie最终是否收费，目前仍处于封闭测试阶段。正在探讨的方案包括订阅服务，以及为希望在协议上自建社群的用户提供托管服务。

曾执掌WordPress.com母公司Automattic的施耐德，认为Atmosphere具有与WordPress相似的潜力。"其核心是完全开放的系统，任何人都能参与其中，"他说，"所有独立去中心化的组件都能协同工作。WordPress已发展成每年流通超百亿美元的庞大生态系统——尽管完全去中心化，却成就非凡。这正是我们对Atmosphere的期待——让众多应用服务共存协作，共同构建繁荣生态。"

英文来源：

The team from Bluesky has built another app — and this time, it’s not a social network, but an AI assistant that allows you to design your own algorithm, create custom feeds, and, one day, vibe-code your own app.
At the Atmosphere conference over the weekend, Bluesky’s former CEO, Jay Graber, now chief innovation officer, and Bluesky CTO Paul Frazee, presented the AI app, called Attie, for the first time. Conference attendees will become the initial beta testers for the new experience, which leverages Anthropic’s Claude under the hood to create an agentic social app built on Bluesky’s underlying protocol, the AT Protocol (or atproto for short).
“It’s a new product — it’s not a part of the Bluesky app,” explains interim CEO Toni Schneider in an interview. (In addition to his CEO role, Schneider is a partner at Bluesky backer True Ventures.) “We’ve launched a lot of things inside Bluesky — Starter Packs and custom feeds, and all those kinds of things. This is a standalone product, and it’s the first one that’s built by Jay’s new team.”
With Attie, anyone will be able to build their own custom feed just by typing in commands in natural language, the same as if they’re chatting with any other AI chatbot. To use the app, people will sign in with their Atmosphere login (meaning their login for any app that runs on atproto, which includes Bluesky). Attie will immediately understand what you’ve been talking about, what sort of things you like, and more, because Bluesky and the wider ecosystem are open systems that share data across apps.
You can ask Attie questions, like what posts you might like to see or repost, and you can use the app to curate your own custom feed, personalized to you.
“You control it, you shape it, without having to write code or know how to set up these feeds,” Schneider says. “It’s the beginning of just having a lot more people be able to build on top of the Atmosphere.”
Plus, he adds, “It is an AI product, but it’s an AI product that’s very people-focused … We think AI is a very powerful technology, but we want to make sure that we use it to build things that really benefit people.”
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At launch, Attie can be used to build and view these feeds, which will later become available to you within Bluesky or any other atproto app. Over time, the plan is to allow Attie’s users to vibe-code their own social apps as well as build tools for other people.
Schneider says that Graber and her team began working on the app a few months ago, which was around the same time she decided to return to building, instead of running the company.
“I think she realized that there was so much more that she wanted to build, and just doing the CEO job kept her busy, and she felt like she wanted more time,” Schneider tells TechCrunch. “As she spent more time, [and] got freed up, I think it became clear that this is her happy place. She’s an amazing leader and visionary, and we want her building more things and not worrying about operating the company,” he says.
Graber says today, AI is being used by the major platforms to serve themselves, not their users, by trying to increase people’s time spent in their apps, harvesting data, and controlling their algorithms.
“We think AI should serve people, not platforms,” Graber said in her announcement of Attie. “An open protocol puts this power directly in users’ hands. You can use it to build your own feeds, create software that works the way you want it to, and find signal in the noise.”
Graber’s decision to once again focus on protocol and product was followed by the company’s announcement that it now has $100 million in additional funding from a round that closed last year. The team hopes that news serves as a signal to the wider community that Bluesky will continue to be around.
“It means we have three-plus years of runway, which is great. That means stability and security for the rest of the ecosystem,” Schneider tells TechCrunch. It also means that Bluesky’s team has time to tackle the bigger challenges ahead, which include adding privacy controls to the protocol and finding a way to monetize the social network of 43.4 million users.
One thing that Schneider assures us is not in the works, however, is any crypto integration — despite the financial backing from multiple crypto investors. That’s something that had worried some Bluesky users, who feared the app would be filled with crypto scams or become a payment tool.
“It’s the kind of investors who were attracted to crypto because of its decentralization, and they were investing in things built on the blockchain that were super decentralized,” Schneider says of Bluesky’s backers in the crypto space. “This is decentralized social, so it fits those who are invested to believe in the platform and the ecosystem opportunity.”
Instead, the company may experiment with other means of monetization. The team hasn’t yet decided if Attie will ultimately require a fee, as it’s only a private beta for the time being. Other ideas being batted around include subscriptions and hosting services for those who want to host their own communities on the protocol.
Schneider, the former CEO of Automattic, the home of publishing platform WordPress.com, sees the potential for the Atmosphere as being similar to WordPress in this way.
“At the center of [the Atmosphere] is a completely open system, so anybody can participate,” he says. “You can have all of these independent, decentralized pieces that work together. With WordPress, that turned into a huge ecosystem with billions of dollars — over $10 billion a year, now — flowing through it.”
Schneider continues, “So it’s gotten very big, even though it’s completely decentralized. And this is what we’re hoping for, for the Atmosphere to have that similar ability for lots of these apps and services to coexist and work together and build an ecosystem.”