内容来源：https://techcrunch.com/2026/07/15/microsoft-is-reportedly-training-salespeople-to-talk-down-openai-and-anthropic/

内容总结：

据彭博社报道，微软在近日的内部销售会议上，明确指示其销售团队在推销自家AI产品时，要主动对标OpenAI、谷歌和Anthropic等竞争对手，并突出自身在效率和成本上的优势。这场新财年战略会议的核心论调是：“别人卖零件，我们卖完整系统”。微软执行副总裁杰伊·帕里克在会上强调，这是所有人需要在未来向客户讲清的故事。

会上，另一位执行副总裁雅各布·安德鲁直接对比了微软Copilot与Anthropic的聊天机器人Claude。他指出，在微软办公应用场景中，Anthropic的模型“速度更慢、准确性更低，且缺乏必要的安全集成”。

这一举动并不令人意外——微软过去长期依赖上述公司的AI模型来驱动自家产品，如今却开始教导销售团队“贬低”昔日伙伴。本月初已有报道称，微软正将Word、Excel等旗舰应用中的OpenAI和Anthropic模型替换为自研模型，以降低成本。

微软与OpenAI曾深度绑定，双方早期的独家协议让微软获得API与模型的独占使用权。但今年4月，双方修订合作，删除了排他性条款，允许OpenAI向微软的竞争对手出售服务。分析认为，微软此举意在回应投资者对其AI业务巨额投入的质疑，通过强化自研产品的竞争力来重振市场信心。

中文翻译：

微软似乎正对其销售团队进行培训，以提升与人工智能行业其他主要参与者的竞争力。
据彭博社最新报道，在周二的一场内部会议上，微软高管为销售人员制定了一项计划，要求他们将OpenAI、谷歌和Anthropic等公司的AI产品与自家产品进行负面对比。这场被称为新财年战略会议的会谈，重点据称是强调微软自研模型在效率和成本效益上优于竞争对手。
“其他公司都在卖零部件——而我们提供的是完整的端到端系统。这是我们所有人需要在27财年走出去讲述的故事。”执行副总裁杰伊·帕里克在会议中说道。
执行副总裁雅各布·安德烈欧则更进一步，直接拿Copilot与Anthropic的聊天机器人Claude进行对比演示。据彭博社报道，安德烈欧指出，在微软办公软件的性能表现上，Anthropic的模型“速度更慢、准确度更低，且缺乏适当的安全集成”。
TechCrunch已联系微软和Anthropic寻求置评，若收到任何一方的回复，我们将更新本文。
公司培训销售团队如何贬低竞争对手并不令人意外。更值得关注的是微软目前瞄准的对象——正是那些长期为其产品提供AI模型的公司。
这只是该方向的又一步棋。本月初的一份报告显示，微软已逐步将Word、Excel等旗舰应用中的OpenAI和Anthropic模型替换为自研模型——据该报道称，这是一项削减成本的举措。
曾几何时，微软与OpenAI关系紧密。数年前两家公司达成了一项独特协议：微软为OpenAI提供资金和算力，同时获得OpenAI API及模型的独家使用权。今年四月双方修订了合作关系，取消了排他性条款，允许OpenAI向微软的竞争对手销售产品。
这种调整后的关系或许能解释销售团队的新话术。过去一年来，由于投资者质疑微软在AI业务建设上的巨额投入，该公司一直面临股价前景不佳的困境。吹捧自家AI产品的实际竞争力，很可能是为了平息争议，并为微软的长期AI计划建立信心。

英文来源：

Microsoft appears to be prepping its sales team to get more competitive with the other major players in the AI industry.
At an internal meeting on Tuesday, the company’s executives outlined a plan for salespeople to negatively compare AI products from companies like OpenAI, Google, and Anthropic to its own, according to a new report from Bloomberg. The meeting, billed as a strategy session for the new fiscal year, reportedly leaned heavily on pitching the efficiency and cost-effectiveness of Microsoft’s in-house models against those of its rivals.
“Everyone else is selling parts — we’re selling the full end-to-end system. That’s the story that we all need to get out there and tell in FY27,” Executive Vice President Jay Parikh reportedly told the room.
Executive Vice President Jacob Andreou reportedly went further, delivering a presentation comparing Copilot directly to Anthropic’s chatbot Claude. According to Bloomberg, Andreou noted that, when it came to performance within Microsoft’s office apps, Anthropic’s model was “slower and less accurate, and lacked the proper security integrations,” Bloomberg writes.
TechCrunch has reached out to Microsoft and Anthropic for comment and will update this story if we hear from either outfit.
A company coaching its sales team on how to trash-talk competitors isn’t particularly surprising. What’s more notable is who Microsoft is now targeting — the same companies it has long depended on for the AI models powering its own products.
It’s just the latest move in that direction. A report earlier this month found that Microsoft has been swapping OpenAI and Anthropic’s models out of flagship apps like Word and Excel in favor of its own — a cost-cutting move, according to that report.
There was a time when Microsoft and OpenAI were attached at the hip. The two companies entered into a very unique agreement years ago that saw Microsoft provide capital and compute to OpenAI while allowing Microsoft to enjoy exclusive access to OpenAI’s API and models. The companies amended the partnership in April, dropping the exclusivity clause and clearing OpenAI to sell to Microsoft’s competitors.
That revised relationship may help explain the sales team’s new pitch. Microsoft has been battling a less-than-optimal stock outlook over the past year, as investors question the company’s massive spending on the buildout of its AI business. Talking up how competitive those products actually are is likely an attempt to calm those waters and build confidence in Microsoft’s long-term AI plan.