内容来源：https://www.geekwire.com/2026/amazon-unveils-alexa-tablets-running-android-with-google-play-including-a-pro-model-aimed-at-work/

内容总结：

亚马逊正对其平板电脑产品线进行十多年来最大规模的调整，放弃长期依赖的低价策略，转向高端市场，并首次全面接入安卓生态，从而与苹果iPad展开更直接的竞争。亚马逊周四发布了全新Alexa平板系列，采用铝合金机身，并支持完整访问谷歌Play应用商店，这标志着其与运行自家Fire OS、依赖亚马逊应用商店的Fire平板正式分道扬镳。这也是帕诺斯·帕奈2023年从微软转投亚马逊、执掌设备业务以来，亚马逊平板产品线迎来的最大变革。

该系列旗舰机型Alexa Tablet 12 Pro配备12英寸显示屏，支持触控笔和磁吸键盘，整体设计与微软Surface Pro颇为相似。12 Pro起售价499.99美元，防眩光纳米磨砂屏版本起售价549.99美元；Pro键盘售价149.99美元，Pro触控笔售价89.99美元，若选购纳米磨砂屏基础款并配齐两款配件，总价接近790美元。另外两款新品为Alexa Tablet 11（起售价329.99美元）和Alexa Tablet 8（起售价229.99美元）。三款产品将于10月14日在美国、加拿大和墨西哥开售。按照亚马逊一贯的命名规则，数字代表屏幕尺寸而非产品代际。

在软件与AI功能方面，三款平板均内置亚马逊生成式AI助手Alexa+。一项名为“屏幕智能”的功能可让Alexa读取屏幕内容并据此执行操作，例如从比赛日程中提取日期填入日历并标记冲突。“实时会话”功能支持连续对话，无需反复说出唤醒词，还可选择共享屏幕变化。针对隐私顾虑，亚马逊表示屏幕读取功能默认关闭，需用户主动开启，且Alexa查看屏幕时会有视觉提示。打开Kindle应用后，平板会切换至阅读模式，静音通知、减少蓝光，并将续航延长至最长20小时；使用Pro触控笔在书中所做的批注可同步至Kindle Scribe。

新平板不再沿用Fire品牌，亚马逊的发布信息中也完全未提及Fire。当被问及Fire产品线的未来时，亚马逊发言人通过邮件表示，Fire平板将继续正常使用，用户仍可访问其应用和内容。该发言人还表示，亚马逊将在“最后一款Fire平板售出后”至少提供四年支持。这一转向也意味着亚马逊放弃了自初代Kindle Fire以来的核心策略——以低价硬件吸引用户，再通过自家商店销售图书、视频、音乐和应用获利。随着谷歌Play的引入，亚马逊在放弃部分控制权的同时提高了硬件售价，但新平板仍将Prime Video、Kindle、Audible和Amazon Music等自家服务置于显眼位置，并保留可推荐亚马逊内容的个性化主屏幕。

此次新品使亚马逊与苹果和三星的竞争更加直接。苹果iPad主导高端平板市场，三星则是安卓平板销量最大的厂商。12 Pro还将与微软Surface Pro展开竞争，后者正是触控笔加磁吸键盘平板形态的开创者。硬件配置方面，三款平板均采用联发科处理器，12 Pro搭载天玑8400，11和8则搭载联发科8189。亚马逊称12 Pro的处理速度比其此前任何平板快近三倍，图形性能快九倍，最高配备16GB内存、120Hz显示屏，视频播放续航最长16小时。亚马逊还与康宁合作开发了纳米磨砂玻璃，采用光刻工艺在玻璃上蚀刻与下方像素对齐的纹理，而传统磨砂屏采用喷砂工艺，光线散射不均匀。

此外，亚马逊还推出8.7英寸和11英寸的Amazon Kids儿童平板，附带防摔保护壳及一年Amazon Kids+订阅服务。新平板将于10月19日在英国、德国、法国、意大利和西班牙开售，并将在百思买和塔吉特销售。

中文翻译：

在专注低成本设备十余年后，亚马逊正将其平板电脑推向高端市场，并转向Android系统，从而对苹果的iPad构成更直接的挑战。

该公司周四发布了Amazon Alexa Tablets，这是一个全新的铝合金平板电脑系列，可完全访问Google Play Store。这打破了亚马逊长期以来Fire平板电脑系列的传统，后者运行该公司自家的Fire OS，并依赖Amazon Appstore获取应用。

这是自Panos Panay于2023年转任亚马逊设备业务负责人以来，亚马逊平板电脑业务发生的最大变化。Panay此前在微软担任更广泛的职务期间曾领导Surface硬件产品线。

顶级型号Alexa Tablet 12 Pro将12英寸显示屏与一支手写笔和一个可磁吸贴合键盘搭配使用，这一组合对Surface Pro用户来说会似曾相识。

12 Pro起售价为499.99美元，配备亚马逊称为Nanomatte的防眩光显示屏的版本为549.99美元。Pro Keyboard售价149.99美元，Pro Pen售价89.99美元，因此一款配备这两样配件的入门级Nanomatte型号总价接近790美元。

周四发布的其他两款型号是Alexa Tablet 11，起售价329.99美元，以及Alexa Tablet 8，起售价229.99美元。三款产品均于10月14日在美国、加拿大和墨西哥开售。按照亚马逊传统的命名方式，数字指的是大致屏幕尺寸，而非版本号。

Alexa与Kindle：Alexa+，即该公司的生成式AI助手，内置于全部三款型号中。一项名为On-Screen Intelligence的功能可让Alexa读取屏幕上的内容并据此操作，例如将比赛日程中的日期提取到日历中并标记冲突。

实时会话功能允许连续对话而无需重复唤醒词，并可选择在屏幕内容变化时共享屏幕。

针对潜在的隐私担忧，亚马逊表示，屏幕读取功能默认关闭，需要用户主动选择开启，并且每当Alexa可以查看屏幕时都会有视觉提示。

打开Kindle应用会将平板电脑切换到阅读模式，该模式会静音通知、减少蓝光，并将电池续航延长至最多20小时，据亚马逊副总裁Kevin Keith的一篇博客文章称。使用Pro Pen在书籍中做的标注会同步到Kindle Scribe。

告别Fire：新平板电脑不再沿用Fire这个名称，亚马逊的公告也完全未提及Fire。当被问及该产品线的未来时，亚马逊一位发言人通过电子邮件表示，Fire平板电脑将继续正常工作，客户将继续可以使用他们的应用和内容。

“Alexa Tablets是一个为未来而打造的新产品线——它们不会改变Fire平板电脑用户今天的任何体验，”这位发言人说，并补充称亚马逊将在“我们售出最后一款Fire平板电脑之后”至少提供四年的支持。

此举是对一项可追溯到初代Kindle Fire的战略的检验。亚马逊将其平板电脑价格保持在低位，并指望用户通过其自家商店购买书籍、视频、音乐和应用。

“我们希望在人使用我们的设备时赚钱，而不是在他们购买我们的设备时赚钱，”时任亚马逊CEO的Jeff Bezos在2012年该公司发布Kindle Fire HD时说道。

随着Google Play的加入，亚马逊放弃了对其中一部分控制权，同时提高了硬件的售价。新平板电脑仍将亚马逊自家服务置于显眼位置，包括Prime Video、Kindle、Audible和Amazon Music，并提供可突出显示亚马逊内容的个性化主屏幕。

这一产品阵容使亚马逊与苹果和三星展开更直接的竞争。苹果的iPad在高端平板电脑市场领先，而三星是Android平板电脑的最大卖家。12 Pro还将与微软的Surface Pro竞争，后者为配备磁吸键盘和手写笔的平板电脑树立了模板。

设备内部：据该公司称，三款平板电脑均采用联发科处理器——12 Pro使用Dimensity 8400，11和8使用MediaTek 8189。亚马逊表示，12 Pro的处理速度比其此前出货的任何平板电脑快近三倍，图形处理速度快九倍。它最高配备16GB内存、120Hz显示屏，以及最长16小时的视频播放时间。

亚马逊与康宁合作开发了Nanomatte玻璃，该玻璃采用光刻工艺，在玻璃中蚀刻出与下方像素对齐的纹理。传统的磨砂屏幕采用喷砂处理，会使光线不均匀散射。

亚马逊还将推出8.7英寸和11英寸的Amazon Kids Tablets，附带防儿童损坏的保护壳以及一年Amazon Kids+，这是其面向儿童书籍、视频和游戏的订阅服务。

这些平板电脑将于10月19日在英国、德国、法国、意大利和西班牙开售，并将在Best Buy和Target销售。

英文来源：

After more than a decade of focusing on low-cost devices, Amazon is taking its tablets upmarket and moving them to Android, setting up a more direct challenge to Apple’s iPad.
The company on Thursday unveiled Amazon Alexa Tablets, a new line of aluminum tablets with full access to the Google Play Store. That’s a break from Amazon’s longstanding Fire tablet line, which runs the company’s own Fire OS and relies on the Amazon Appstore for apps.
It’s the biggest change to Amazon’s tablets since Panos Panay — who previously led the Surface hardware line as part of his larger role at Microsoft — moved over to lead Amazon’s devices business in 2023.
The top model, the Alexa Tablet 12 Pro, pairs a 12-inch display with a pen and a keyboard that snaps on magnetically, a setup that will look familiar to Surface Pro users.
The 12 Pro starts at $499.99, or $549.99 with an anti-glare display Amazon calls Nanomatte. The Pro Keyboard costs $149.99 and the Pro Pen $89.99, so a base Nanomatte model with both accessories comes to nearly $790.
The other two models in the Thursday announcement are the Alexa Tablet 11, which starts at $329.99, and the Alexa Tablet 8, starting at $229.99. All three go on sale Oct. 14 in the U.S., Canada and Mexico. Following Amazon’s traditional naming scheme, the numbers refer to approximate screen size, not version.
Alexa and Kindle: Alexa+, the company’s generative AI assistant, is built into all three models. A feature called On-Screen Intelligence lets Alexa read what’s on the screen and act on it, such as pulling the dates from a game schedule into a calendar and flagging conflicts.
Live sessions allow a continuous conversation without repeating the wake word, with the option to share the screen as it changes.
Addressing potential privacy concerns, Amazon says the screen-reading features are off by default and require users to opt in, with a visual indicator whenever Alexa can see the screen.
Opening the Kindle app switches the tablets into a reading mode that silences notifications, reduces blue light and extends battery life to as much as 20 hours, according to a blog post by Kevin Keith, an Amazon vice president. Annotations made in books with the Pro Pen sync to Kindle Scribe.
Farewell, Fire: The new tablets don’t carry the Fire name, and Amazon’s announcement doesn’t mention Fire at all. Asked about the future of the line, an Amazon spokesperson said in an email that Fire tablets will keep working and customers will keep access to their apps and content.
“The Alexa Tablets are a new product line built for what’s next — they don’t change anything about the experience Fire tablet owners have today,” the spokesperson said, adding that Amazon will provide at least four years of support “after the last Fire tablet we sell.”
The move tests a strategy that dates back to the original Kindle Fire. Amazon kept its tablet prices low and counted on owners to buy books, videos, music and apps through its own stores.
“We want to make money when people use our devices, not when they buy our devices,” Jeff Bezos, then Amazon’s CEO, said when the company unveiled the Kindle Fire HD in 2012.
With Google Play on board, Amazon gives up some of that control while charging more for the hardware. The new tablets still put Amazon’s own services up front, including Prime Video, Kindle, Audible and Amazon Music, along with a personalized home screen that surfaces Amazon content.
The lineup puts Amazon in more direct competition with Apple, whose iPad leads the higher-end tablet market, and Samsung, the biggest seller of Android tablets. The 12 Pro will also compete with Microsoft’s Surface Pro, the device that set the template for a tablet with a snap-on keyboard and pen.
Inside the devices: All three tablets use MediaTek processors, according to the company — the Dimensity 8400 in the 12 Pro, and the MediaTek 8189 in the 11 and 8. Amazon says the 12 Pro is nearly three times faster at processing and nine times faster at graphics than any tablet it has shipped. It has up to 16GB of RAM, a 120Hz display and up to 16 hours of video playback.
Amazon worked with Corning on the Nanomatte glass, which uses a photolithography process to etch a texture into the glass aligned with the pixels beneath it. Conventional matte screens are sandblasted, which scatters light unevenly.
Amazon is also releasing Amazon Kids Tablets in 8.7-inch and 11-inch sizes, bundled with a kid-proof case and a year of Amazon Kids+, its subscription service for children’s books, videos and games.
The tablets go on sale Oct. 19 in the U.K., Germany, France, Italy and Spain, and will also be sold at Best Buy and Target.