内容来源：https://www.geekwire.com/2026/seattles-sniffies-lands-100m-investment-from-match-group-in-major-bet-on-sex-positive-tech/

内容总结：

西雅图同性社交平台Sniffies获Match Group 1亿美元投资，成为Grindr强劲对手

总部位于西雅图的同性及双性恋男性社交平台Sniffies近日获得Match Group 1亿美元投资。这笔交易使Match Group获得该公司重要少数股权，并拥有未来完全收购该平台的期权。

Sniffies成立于八年前，现任CEO为创始人Blake Gallagher，平台自称拥有约300万全球月活跃用户，日均消息交换量超过2000万条，现有员工65人。Gallagher在领英上将平台描述为“无限制、积极倡导性探索的平台，鼓励用户在虚拟与现实世界中真实探索性取向、幻想与癖好”。

作为交易的一部分，Match Group将逐步关停三年前推出的同类应用Archer。Match Group旗下拥有Tinder、Hinge、Match和OKCupid等多个知名约会应用，CEO Spencer Rascoff曾联合创立Zillow并领导这家西雅图地产巨头。

这是Sniffies获得的首轮融资。Gallagher在领英发帖称，这笔投资“将加速我们在信任与安全、产品优化和网络扩展等核心领域的进展”。据彭博社报道，Sniffies目前已实现盈利，并将在Gallagher领导下保持独立运营。Rascoff表示，该领域需求持续增长，“Sniffies给人的感觉真实且契合其受众”。

中文翻译：

总部位于西雅图的Sniffies是一款面向男同性恋、双性恋及对性好奇的男性的社交平台，近日获得了Match集团1亿美元投资。这笔交易使Match在这家Grindr竞争对手公司中获得了重要少数股权，同时拥有完全收购该公司的选择权。
Match集团旗下拥有多款约会应用，包括Tinder、Hinge、Match和OKCupid。其首席执行官是斯宾塞·拉斯科夫——一名连续创业者，曾联合创立Zillow并随后领导这家西雅图房地产巨头，还共同创办了度假屋交易平台Pacaso。
布莱克·加拉格尔八年前创立Sniffies并担任首席执行官。在领英上，他将该应用描述为“一款无拘无束、倡导性积极态度的平台，鼓励用户在虚拟和现实中真诚探索自己的性取向、幻想及癖好。”
该平台声称全球月活跃用户约300万，日均消息交换量超过2000万条，员工共65人。
这项投资是该初创公司的首轮融资，加拉格尔在领英发帖称：“它让我们能够更快速地推进最重要的事：强化信任与安全、优化产品、打造更具活力的社交网络。”
据彭博社报道，该公司已实现盈利，并将继续在加拉格尔领导下独立运营。作为协议的一部分，Match将逐步淘汰其三年前推出的同性恋社交应用Archer。
拉斯科夫在声明中指出该领域需求正持续增长，并补充道：“Sniffies对其用户群体而言，显得真正与众不同且真实可靠。”

英文来源：

Sniffies, a Seattle-based meetup platform for gay, bisexual and sexually curious men, has landed a $100 million investment from Match Group. The deal gives Match a significant minority ownership stake in the Gridr competitor, along with an option to acquire the company outright.
Match Group owns a suite of dating apps including Tinder, Hinge, Match and OKCupid. Its CEO is Spencer Rascoff, a serial entrepreneur who co-founded Zillow and later led the Seattle real estate giant, and who also co-founded the second-home marketplace Pacaso.
Blake Gallagher launched Sniffies more than eight years ago and serves as CEO. On LinkedIn, he describes the app as a “no-holds-barred, sex-positive platform that enables and encourages its users to genuinely explore their sexuality, fantasies, and kinks both virtually and physically.”
The platform claims roughly 3 million monthly active users worldwide and more than 20 million messages exchanged daily. It has 65 employees.
The investment — which is the startup’s first — “unlocks our ability to move faster on the things that matter most: stronger trust & safety, better product, and a more dynamic network,” Gallagher said in a LinkedIn post.
The company is profitable and will continue operating independently under Gallagher’s leadership, Bloomberg reported. As part of the arrangement, Match will phase out Archer app, its existing app for queer men that the company launched three years ago.
In a statement, Rascoff pointed to growing demand in this space, adding that “Sniffies feels genuinely different and authentic to its audience.”